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Catalog and site assistant

The catalog and the site assistant are optional surfaces. They are not required to measure AI answers, and they are not the Verified Knowledge Hub.

Last updated 7 October 2026

What you'll do

  1. Use the catalog when product information and product readiness matter.
  2. Use the site assistant when a visitor should get an answer from your own knowledge.
  3. Keep both separate from approved Knowledge Hub facts.

Catalog

The catalog holds product information and a readiness view for those products. It does not replace Answer Accuracy, and it does not decide which fact is approved.

Site assistant

The site assistant answers a visitor's question using the brand's own knowledge. That retrieval flow is related to Verified Knowledge, but it is a different workflow. Notes the assistant keeps are not approved facts.

What the result means

You can offer product information and an on-site answer without treating either surface as the source of approved facts.

Important distinctions

  • Measuring AI answers does not require the catalog or the assistant.